Last updated: 24 October 2026
This policy explains what data Mata Ara uses, why it is used, how it is shared, and the choices available to you. It applies to the iOS app, its Apple Watch companion and widget, and this website.
Policy publisher and contact
This policy is published by Paraita.io, BP 111844, 98709 Mahina, Tahiti, French Polynesia. For privacy questions or requests, email paraita@paraita.io.
Usage tracking stays on your devices
Mata Ara reads the network traffic counters that iOS makes available on the device. To show usage and charts, the app stores totals for data sent and received, historical snapshots, and the settings you choose: visible interfaces, names and order, allowance, period and any expiry date, and notification preferences. This is not a per-app traffic breakdown.
This information is stored locally on the device. The app code does not create a Mata Ara account or send these counters, settings, or snapshots to a Mata Ara server. Usage alerts are local notifications scheduled by the app.
Sharing with the widget and Apple Watch
The widget shares the app’s on-device storage with Mata Ara. If the Apple Watch app is installed and paired, Mata Ara sends interface categories, usage totals, configured quotas, and the last update time to it through Apple Watch Connectivity. A transfer may be queued while the Watch is unavailable. These features display counters across your Apple devices; they do not create a Mata Ara server backup.
History and retention
Mata Ara retains hourly snapshots for up to 48 hours and daily snapshots for up to 93 days. They support charts that can display up to 90 days. The app removes old snapshots during maintenance; if iOS does not run the app for a while, cleanup may wait until a later refresh.
In the app options, you can hide or reorder interfaces, recalibrate a counter, and change or remove an interface configuration. Removing an interface deletes its settings and current total, but does not delete historical snapshots already recorded for it; those expire according to the periods above. The app does not currently offer a command to immediately erase all history. Mata Ara cannot remotely access data stored only on your device. Removing the app and managing its local data are controlled by iOS; backups or copies managed by Apple are subject to Apple’s services.
In-app purchases
Purchasing and restoring access to full features uses StoreKit and Apple’s App Store. Apple processes payment through the Apple Account used for the purchase. Mata Ara uses transaction information provided by StoreKit to verify and restore access in the app; the app code does not create a Mata Ara payment account. See Apple’s privacy policy for more about Apple’s data practices.
Advertising, Google Mobile Ads, and ATT choices
The app integrates Google Mobile Ads. Depending on the region, Google User Messaging Platform (UMP) presents applicable consent messages and obtains your choices. Ad requests are made only when UMP says ads can be requested through canRequestAds. Message availability depends on the region and applicable requirements.
If you decline Apple’s App Tracking Transparency (ATT) permission, the app may still request non-personalized ads when UMP permits them. In that case, personalization is disabled and Google Mobile Ads does not send IDFA in the ad request. ATT choices concern tracking across other companies’ apps, websites, or services; they are separate from consent managed by UMP. You can change ATT permission in iOS Settings > Privacy & Security > Tracking.
Google Mobile Ads may process IP address, diagnostics and crash data, performance data, device IDs, advertising data, and ad interactions. See Google’s iOS AdMob data disclosure and Google’s privacy policy.
Advertising privacy choices
When UMP says privacy choices are required, you can find them in Mata Ara > Options > Privacy choices. You can also manage ATT permission in iOS Settings > Privacy & Security > Tracking.
This website and messages you send us
This website is hosted by GitHub Pages. GitHub says visitor IP addresses are logged and stored for security. See GitHub’s General Privacy Statement. The site code has no form, audience analytics, or advertising cookies.
If you email us, we receive your email address and message contents so we can respond and handle your request. The email service used to receive your message may also process this information under its own terms. Do not include passwords, purchase receipts, network logs, or other sensitive data that is not necessary. We keep messages while responding and following up as needed, then delete them when no longer needed, subject to applicable legal obligations.
Your choices and requests
You can decline or withdraw ATT permission in iOS Settings. You can also manage Mata Ara notifications in iOS Settings and change quota and interface settings in the app. Historical snapshots expire under the periods above; removing an interface does not erase them immediately. For questions about this policy or privacy requests, contact paraita@paraita.io. We cannot remotely erase local data from your device.
Children and minors
Mata Ara does not ask for your age or create user accounts. The website has no form and does not ask for age. The app therefore cannot determine its users’ ages. The network counters, settings, and history described above are stored locally as explained in this policy. A parent or guardian with a privacy concern about a minor can contact us at paraita@paraita.io.
Changes to this policy
This policy may be revised if the app, its SDKs, or its data practices change. The date at the top of this page shows when it was last published. If a material change occurs, we will communicate it through an appropriate channel for the change.